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Email marketing is a great way to increase online sales. It may seem like an overdone strategy, but the results are there if you know what you are doing relative to your recipients’ interests. Here are six tried-and-tested practices to enhance your email marketing strategy.
1. Provide Valuable Content in Your Email Marketing
Your content’s value is determined by its relevance to the intended recipients. This means you have to understand your customers before launching your email marketing campaign. If possible, put your subscribers in categories and create different emails for each group. The bottom line is to get as many people as possible to act on the content you send them. Therefore, overlook all the work needed to actualize this and set your eyes on the result.
2. Email Marketing Funnel
Sales and marketing funnels are often underrated. According to ClickFunnels, a proper email marketing sa… Read More