Spotting Inflection Points in Your Industry

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Spotting Inflection Points in Your Industry written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Rita McGrath
Podcast Transcript

Rita McGrath headshotToday on the Duct Tape Marketing Podcast, I sit down with globally-recognized expert on strategy, innovation and growth Rita McGrath.

McGrath is a professor at Columbia Business School and directs the popular Leading Strategic Growth and Change program. Additionally, she works with leadership at global brands, helping them to strategically navigate through disruption and inflection points.

She is the author of a number of best-selling business books, including Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen. Today on the podcast, she talks about inflection points… Read More

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