SEO (Search Engine Optimization) is a powerful tool to attract new site visits that convert to sales. Social media and blogging can help, but local business reviews are the key to improving rankings.
Feature Photo by Cristian Dina from Pexels
The first step is to create a business review page with keywords and encourage customers to post feedback. Start with creative keywords in your business, website URL name, and company slogan. The more that potential customers write these keywords online, the more likely your website can be noticed by consumers around the world. It is a strategic way to change personal branding.
Here is helpful information on the value of local business reviews and SEO keywords:
How Page Algorithms Work
Review websites have algorithms to find out fake and real reviews. Fake reviews are often done by bots or paid posters that are paid by competitors. Once reviews are filtered, it shows up on the page.
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