Sarah Goff-Dupont for Fast Company says that for every brilliant idea that ends up making a big impact, there are probably 10 equally brilliant ideas that never even get the green light.
Why? She says it often comes down to how the project is pitched.
Without an understanding of who you’re pitching to, what keeps them up at night, and how your idea can further their goals, your chances of getting buy-in are slim.
Read on for strategies successful project leaders use to make sure their ideas get priority when it comes to allocating time and resources.