Changing Minds in Sales, Marketing, and Business written by John Jantsch read more at Duct Tape Marketing
Marketing Podcast with Jonah Berger
On this episode of the Duct Tape Marketing Podcast, I visit with author and Wharton School Professor Jonah Berger.
Berger is the best-selling author of three books, including his latest The Catalyst: How to Change Anyone’s Mind. As an academic and a marketing expert, Berger h… Read More