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Once your business begins to grow in the UK, you’ll begin to think further afield. If you think your opportunities are limited here, then you need to start focusing on international markets. The US is one of the best countries in the world to do with business with. If you can build a solid American client base, your business will reap the benefits.
RELATED ARTICLE: GO GLOBAL: 6 KEY BENEFITS OF EXPANDING YOUR COMPANY INTERNATIONALLY
Why is it so important for your UK company to expand its horizons and build an American client base?
Networking Opportunities with American Clients
In order to start building your business relationship in the States, you’re going to have to visit with American prospects. Video conferences, phone calls, and emails can only stretch so far. Meeting people face-to-face and getting your name out there is vital to start building a name for yourself with Americans.
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